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Past knowledge, inspiring the future.

Born from a passion to protect the natural world for generations to come, our collaboration
with the Natural History Museum draws on a shared vision of sustainability for the future of our planet.

Inspired by works that have had a dramatic impact on our understanding of the natural world, our collaboration features artwork and notes from pioneering scientists like Charles Darwin and Maria Sibylla Merian. Researchers who set out to sea, intent on fulfilling a burning passion for knowledge.

In this age of uncertainty, their work is as relevant as ever. It has never been more important that we learn from collective human experience so that, going forward, we might protect what we love most.

Sales of these products support the Natural History Museum.

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The range

We’ve crafted a range based on our shared values. From shirts, tees and dresses made from sustainable organic cotton to swimwear and accessories built with recycled polyester and ECONYL® recycled yarn, recovered from marine waste and discarded fishing nets.

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Fabric of Finisterre

Econyl®

We’ve been working with ECONYL® for over 4 years to make our swimwear. Their process takes discarded fishing nets and other waste materials clogging up our oceans, and uses it to create a premium recycled yarn. Perfect for quick-drying sustainable swimwear.

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Fabric of Finisterre

Regenerated Fibres

Nearly all the plastic ever made still exists, and it's not going anywhere. That's why we’re committed to turning this 'waste' into a material resource, and why all the products in our range containing plastic fibres have been made using recycled materials since 2018.

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Fabric of Finisterre

Organic Cotton

Organic cotton requires 71% less water and 62% less energy to grow than standard cotton. That's some pretty simple maths, and it's why we believe choosing organic cotton for our range is a no-brainer. From 2020, all the cotton we use in our range will be grown organically.

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The Broadcast

Notes that changed the world

As part of our collaboration with the Natural History Museum we're celebrating the story of one of their most famous contributors, Charles Darwin. Found in the Museum's archives, his handwritten notes and illustrations of marine creatures take the lead in our menswear collection.

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The Broadcast

A Bird, a Bee and a Blue Whale.

Join us as we take a look at the inspiration behind the bespoke embroideries featured in our join collection with the Museum. From a tiny bee, to the largest animal to ever live – the blue whale – each represents a different aspect of our collaboration and the intentions behind it.

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The entire collection has been built to have as little impact on the planet as possible, protecting our seas for future generations.

Sales of these products support the Natural History Museum.

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